The list
Products in the sidebar. Search covers the title, the SKU and the product id, and the list is answered by the database rather than loaded into the browser, so it behaves the same at fifty products and at half a million.
Three states, chosen with Show: In the catalogue, Drafts and Archived. A draft is a product you are still working on and it is refused by publishing rather than sent half-finished. An archived product keeps its SKUs, its barcodes and every order that points at it, and stops being sent to channels.
Each row shows the picture, the title, the SKU, how many variants it has, its price, its stock, its category and which channels it is on. The channel marks are not decoration: a mark means listed, a mark with a note means the channel is showing an older version and says which fields are waiting to go, and a struck mark means the listing has ended.
Filters, columns and views
Filters opens the panel. Everything in it narrows the list on the server, so a filter over a large catalogue is as fast as one over a small one.
- Category, Brand and Type.
- With or without variations.
- In stock or out of stock.
- Listed somewhere or nowhere, and which shops a product is on.
- Missing: no price, no picture, no category. The fastest way to find what is holding a publish back.
- Price from and to.
Columns chooses what the table shows, and the choice is saved to your account for this organisation. Fill the window hides the menu and the top bar for a wider table; Escape does the same.
A search and a set of filters worth keeping is a view. Press Save this view, name it, and it appears under Your views. Saving over a name replaces it.
Adding a product
- Press Add product.
- Give it a title and a SKU. The SKU is your own code and has to be unique: it is what orders, stock and every channel match on.
- Press Add product again. The product is created and its own screen opens, where everything else lives.
That is deliberately all the form asks. Everything else - price, pictures, category, variants - is on the product itself, where you can see what you are doing.
Details
The first block of the product screen.
- Title. What a shopper sees. Marketplaces reward a full one: fifty characters or more is where the readiness score stops complaining.
- Description. A formatted editor: bold, italic, headings, lists, quotes, tables, links and pictures. Pasting from a word processor keeps the words, the headings and the lists and drops the fonts and the page styling. Edit the HTML shows exactly what will be stored, and anything a channel does not allow is removed when you switch back.
- Brand. Who makes it. Marketplaces ask for it and several refuse a listing without one.
- Status. Draft, Active or Archived.
Write it for me beside the title or the description drafts one from the brand, type, category, options and tags. It replaces what is in the box and saves nothing: read it, edit it, then press Save. Titles come back under eighty characters, which is what the marketplaces allow.
At the foot of the block, Record says when the product was created and last changed, and by whom - a person, an import, a connected shop or an API key.
Filing: category, type, tags
- Category is where this sits in your catalogue, and channels are mapped onto it. Add new creates one without leaving the product; it is selected immediately and filed when you save.
- Type is what the shop this came from calls it, kept as it arrived so a category can be checked against its source. The Types screen turns those words into categories in bulk.
- Tags are yours, separated by commas. They drive filters, stock rules and automation.
Renaming a type or a tag onto a name that already exists merges the two, which is how a catalogue imported from three shops stops having three words for the same thing.
Tax and compliance
- VAT. The rate this product is sold at, from the rates you keep under Settings › VAT rates. It applies to every variant.
- Condition. New, used, refurbished and the rest. Only eBay asks for it; leave it unset and each connection's own default is used.
- Safety details. Who made the product and who answers for it in the EU, from the sets you keep under Settings › Safety details. Required on EU listings since 13 December 2024: a listing without it is refused or taken down.
Pictures
Add pictures takes JPEG, PNG, WebP, AVIF or GIF up to 10 MB each, from this device or from your file library. A picture added from the library is copied for this product, so removing it here leaves the library untouched. A picture can also be added by its web address, and stays where it is.
Drag to reorder, or focus a picture and use the arrow keys; Home makes one the main picture. The first is what a channel shows in search results. Each picture can be assigned to a variant, or left at product level where it belongs to all of them.
Where a connection keeps its own gallery, those pictures appear in a separate block headed with the store's name. They can be assigned to a variant without mixing into your product's own order, and they are what gets sent back to that store.
How ready it is to list
The product screen scores what a marketplace asks for, out of 100, and lists what is missing in the order worth working in: more pictures, a longer title, a fuller description, a brand, a barcode or part number, a weight, dimensions, a category, safety details. Each line says what it is worth.
It is advice rather than a gate. What actually stops a publish is the preflight on the publishing page, which asks the channel.
Changing many at once
Tick products in the list, or use Select every product loaded. Hold Shift to tick everything between two rows. With a selection, the bar at the bottom offers:
- Edit these. Set status, brand, type, category, add or remove tags, and change prices - set every price, or raise or lower by a percentage worked out from each price as it stands. Variants with no price are left alone.
- Stock. Count the selected variations to a number, or add and take away by one. It writes to every variation of every product selected, in the warehouse you choose.
- Prices and stock opens a compact editor for one product's variations, priced and counted line by line.
- Publish and Take off sale, one connection at a time.
- Duplicate and Archive.
Edit all beside the filters changes every product the filters match, not only the ones on screen. Anything large enough runs in the background a few hundred at a time, and the Jobs screen follows it. There is no undo on a bulk edit, which is why the count is in the button.
Duplicating and archiving
Duplicate makes a draft copy with the same details, prices and
pictures, a numbered title and SKUs ending -2. Barcodes are not
copied: a barcode identifies one product everywhere, and a copy is on no channel.
Archive takes a product out of the lists and stops it being sent to channels, keeping its SKUs, its barcodes and its order history. Listings already on a channel stay up: take them off sale first if you want them down. Put back in the catalogue reverses it.
Deleting a catalogue outright is under Settings › Delete data, asks for the organisation's name and exists so an import can be tried again from nothing.